KIA for Initiative Media
2010 New York Auto Show Campaign
Campaign Objectives: Kia broke through the clutter to raise awareness about the 2010 New York Auto Show and their brand name. In these key placements, special 300x250 units link to Kia's sponsored section of the auto show, further rejuvenating the campaign.
Creative Provided By: Initiative Media
| Site | Market | Placement | Ad Format | ||
|---|---|---|---|---|---|
 |
NYPost.com | New York, NY | Homepage | 300x250 | |
|
NYPost.com | New York, NY | Auto Show Section | 300x250 & Reskin | |
|
NYDailyNews.com | New York, NY | Auto | 728x90 | |
