Resource Center

2024 Digital Advertising Trends Report Cover Image
Dec 13 2023

Future in Focus: 2024 Digital Advertising Trends Report

Discover the trends and strategies that will shape digital advertising in 2024 in this insightful and eye-opening report.
Read More
Digital advertisers discuss programmatic trends for 2024.
Jan 2 2024

2024 Programmatic Advertising Trends

To help digital advertisers stay ahead of the curve, we dig into key trends that will shape the programmatic landscape in 2024.
Read More
report cover for identity vs. privacy: digital advertising in a cookieless world
Jan 24 2024

Identity vs. Privacy: Digital Advertising in a Cookieless World

See how advertisers are navigating third-party cookie deprecation, signal loss, and data privacy in this comprehensive report.
Read More

Latest Resources

Lois Castillo on What Leaders Get Wrong About Diversity, Equity, and Inclusion (DEI)

Lois Castillo shares what companies can do better in terms of DEI, how DEI leaders can navigate the complexity of their work, and more.

Read More
How AI is Transforming Social Media Advertising

We explore how advertisers can begin adopting AI-powered social advertising tools to tap into their benefits—while maintaining caution.

Read More
Rethinking Measurement and Attribution in a Cookieless World

Basis SVP of Digital Media Operations, Zach Moore, shares strategies for navigating measurement and attribution without third-party cookies.

Read More
Navigating Hype Cycles in Advertising | Noor Naseer's Presentation at SXSW 2024

How can advertising navigate hype cycles in marketing? Find out in this on-demand video of Noor Naseer's session at SXSW 2024.

Read More
Why Contextual Targeting in Digital Advertising Is Here to Stay

What is contextual targeting, how does it work, and why is it a surprisingly great solution for today’s digital advertiser?

Read More
Everything You Need to Know About Advertising on Reddit

Learn what Reddit is, what it offers advertisers, and how to make the most of its advertising opportunity.

Read More
How Financial Services Advertisers Can Unlock Consumer Banking Growth

Learn how banking customers’ needs, goals, and media preferences can inform effective retention and acquisition campaigns.

Read More
The Ultimate Guide to Political Advertising in 2024

Get all the latest and greatest tips, tactics, insights, and strategies that are key to ensuring a successful political advertising campaign in 2024.

Read More
Meta Is Stifling Political Content On Instagram And Threads. What Does It Mean For Advertisers?

Explore Meta's new political content policy and learn how it could impact advertisers.

Read More
1 2 3 207
chevron-down